GDPR and the grey zone of Waitlists

Here's a scenario that hit me just as I was about to release my first online course waitlist page (I'm hosting my site on Podia)

GDPR best practice and compliance indicate you need both a double opt-in AND a tickbox (which Podia optionally includes as part of the final part of the account setup step for someone who has signed up).

If the person does not tick the tickbox, thus not allowing broadcast or campaign emails to reach them, how are they informed that the product they waitlisted for is now available? Wouldn't this be considered a 'transactional email' rather than a 'marketing email' related to the product they explicitly waitlisted for?

Also note, that by default the Podia tickbox (when this option is enabled) appears to be automatically ticked, whereas the GDPR rules state that by default, it must be unticked - i.e., the subscriber must given explicit consent, not automatic consent.

Just trying to wrap my head around this, as quite a few of my potential audience are based in Europe.

Cheers

4
6 replies
Good morning ๐Ÿ‘‹

Welcome to Podia Community

Connect, share, and engage with community and build relationships.

This is an invitation-only community.

Already a member?

DISCUSSIONS
more โ†’